Does Starbucks hire an illustrator to visit area stores and fill the chaulkboards with cute pictures of cinnamon buns and sidewalk cafe-style drink menus? Or do they distribute a set of stencils for each season from headquarters for store managers to place over the chaulkboard and draw those perfectly fun and scripty letters?
Or maybe it’s not a chaulkboard at all! Maybe it’s just a piece of plastic that comes from the corporate printing office each month, made to look just like a chaulkboard, complete with the quaint faint lines of past scribblings.