Carl Tashian

San Francisco, California

About Me

I love the moments when simple technology creates a feeling of wonder. I believe programming is a creative and aesthetic process. Technology mirrors its originating culture and environment.

I've been in the startup world for almost 20 years, first in engineering roles, and more recently as a founder and engineering manager. I care about building technology that promotes human wellbeing.

Medium · Insta · GitHub · LinkedIn ·


🤓 Coaching

I'm a Nerd Coach. I help engineers, engineering managers, CTOs, and startup founders grow their leadership skills.

  • Why coaching? I believe leadership traits are best learned through practice, not by reading a book. Business books provide frameworks; coacing offers the open space to practice.
  • Why engineering managers? Because becoming a manager was a profound personal shift for me, and it ultimately made me a better person.
  • I believe self-awareness is hugely important for leadership. See my essay What Really Kills Most Startups

🖍 Writing & Research

I write technical deepdives that capture my interest:

I write about engineering management and software development:

👨🏻‍💻 Work History

  • Yerdle co-founder. Built and led Yerdle's engineering team
  • Entrepreneur in Residence at Singularity University
  • Founder of a failed startup
  • Zipcar employee #8. Senior engineer. Wrote the code that opens your Zipcar
  • OurGoods co-founder. Built a bartering network for creative professionals
  • Software projects for The American Museum of Natural History, ITP@NYU, and others
  • PPF director of technology. Helped create OpenGovernment.org and OpenCongress.org
  • Mentor at Code for America fellowship and CCA Design Strategy MBA program

🎨 Side Projects

🎓 Education